摘要:The central idea of this paper is that creativity is now the decisive source of competitive
advantage. This concept is intertwined with corporate strategy development by which
businesses recognise the competitive advantage over time. We discuss the ideas and
applications of “The Rise of the Creative Class” (Florida 2002). As he heavily elaborates the
concepts in the context of the United States, we try to make comparison between the U.S. and
some less developed nations to observe the applicability of his argument worldwide. Creative
capital theory explains the underlying factor of people’s choosing a location, labelled as 3T’s
(tolerance, talent, and technology). We provide rational arguments as to why a city cannot
become a creative centre. It is likely that there are hindrances taking opposite positions of
3T’s; we label them 3C’s, those are: (1) complacency, (2) commonsense, and (3) culture.
关键词:creativity, competitiveness, creative capital theory