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  • 标题:THE IDENTIFICATION OF A PROFILE OF THE WELLNESS TOURISM CONSUMER
  • 本地全文:下载
  • 作者:Ban Olimpia
  • 期刊名称:Annals of the University of Oradea : Economic Science
  • 印刷版ISSN:1222-569X
  • 电子版ISSN:1582-5450
  • 出版年度:2009
  • 卷号:XVIII
  • 期号:02
  • 出版社:University of Oradea
  • 摘要:The aim of the current research is to establish whether there is a connection between the socio- demographic features of the potential consumers and the predilection towards the wellness consumerism, in order to evaluate the potential wellness market in Romania. Therefore, we will use the results of a study performed in 2007 on the tourists in the Băile Felix spa, by using the fuzzy mathematics.
  • 关键词:wellness tourism, research, consumer, characteristics
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