摘要:Setting up an internship program requires that a department make a number of
decisions regarding how the program will be implemented. These issues include whether
or not to require an internship, whether or not to attempt to place students into
internships, whether to assign letter grades or grade pass/fail, whether or not to allow
part-time internships, and how much assistance should the department provide students in
finding internships. This paper provides a discussion of these issues based in part on the
experiences of a large marketing department in a Midwestern state university