出版社：Departamento de Engenharia de Produção e Sistemas
摘要：The objective of this paper is to compare the main administrative characteristics of micro and
small enterprises present by the literature and observed during the improvement programs
implantation in nine companies situated in Jundiaí Business Incubator, São Paulo State.
During one year, the authors of this paper have observed administrative deficiencies, such as
lacks of strategic planning, confusion between the company and entrepreneur money,
influence of family relation in promotion or tasks, and others. On the other hand, good aspects
were observed such as flexibility, internal easier communication, good relationship with the
clients, and so on. By improvement programs implementation, a lot of deficiencies were
reduced or eliminated and the conclusions presented by this paper contribute to the micro and
small business literature.
关键词：Business management; Quality Management; Micro and Small Enterprises
