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  • 标题:Optimal pricing and capacity choice for a public service under risk of interruption.
  • 本地全文:下载
  • 作者:Fred SCHROYEN ; Adekola OYENUGA.
  • 期刊名称:CORE Discussion Papers / Center for Operations Research and Econometrics (UCL), Louvain
  • 出版年度:2010
  • 卷号:2010
  • 期号:1
  • 出版社:Center for Operations Research and Econometrics (UCL), Louvain
  • 摘要:We develop rules for pricing and capacity choice for an interruptible service that recognise the interdependence between consumers' perceptions of system reliability and their market behaviour. Consumers post ex ante demands, based on their expectations on aggregate demand. Posted demands are met if ex post supply capacity is sufficient. However, if supply is inadequate all ex ante demands are proportionally interrupted. Consumers' expectations of aggregate demand are assumed to be rational. Under reasonable values for the consumer's degrees of relative risk aversion and prudence, demand is decreasing in supply reliability. We derive operational expressions for the optimal pricing rule and the capacity expansion rule. We show that the optimal price under uncertainty consists of the optimal price under certainty plus a markup that positively depends on the degrees of relative risk aversion, relative prudence and system reliability. We also show that any reliability enhancing investment - though lowering the operating surplus of the public utility - is socially desirable as long as it covers the cost of investment.
  • 关键词:service interruption, rationing, system reliability, second-best pricing, capacity choice, prudence
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