期刊名称:Annals of the University of Oradea : Economic Science
印刷版ISSN:1222-569X
电子版ISSN:1582-5450
出版年度:2010
卷号:XIX
期号:01
页码:191-191–195
出版社:University of Oradea
摘要:The components of demo-social macroeconomic level but especially in the continental context were decisive action on both exponents of the supply and the demand; the businessman need to know features, character and effects of these variables on the functionality they produce while the European market and national. From the range of the demo-social components, I referred to the social classes, the reference groups, the area of residence, taking into consideration reality that these components carries on business in general, particularly on the consumer, a long-term determination so, their knowledge as fair provides managers can develop policies and strategies consistent with these conditions.