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  • 标题:The acceptance of electronic journals by business faculty: an adoption/diffusion approach ,
  • 本地全文:下载
  • 作者:Victor Massad ; Kutztown University of Pennsylvania ; Molly Brown
  • 期刊名称:Journal of Behavioral Studies in Business
  • 印刷版ISSN:1941-563X
  • 电子版ISSN:1941-5508
  • 出版年度:2010
  • 卷号:3
  • 期号:1
  • 出版社:Academic and Business Research Institute
  • 摘要:This research investigates the adoption of electronic journals by business academicians as a medium for disseminating academic research. The authors present a theoretical framework based on the body of literature in the area of adoption and diffusion of innovation, and the Technology Acceptance Model. Four hypotheses proposing that age, tenure status, gender and whether an institution is accredited affect perceptions of electronic journals are tested using a sample of 141 business professors. Age and gender were found to be correlated with propensity to regard electronic journals as equivalent to print journals. Younger respondents and women were found to be more likely to regard electronic journals favorably than older and male respondents. No tenure or accreditation effects were found.
  • 关键词:Electronic journals, e-journals, technology acceptance, adoption, diffusion, business education
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