期刊名称:Tourismos : An International Multidisciplinary Journal of Tourism
印刷版ISSN:1790-8418
出版年度:2011
卷号:6
期号:01
页码:193-212
出版社:University of the Aegean
摘要:This study shows result of training using return on investment (ROI) method for a 5-star hotel in the Antalya Region of Turkey. This study makes a valuable contribution to a range of pertinent literatures. ROI measurement has identified that a return on investment (payback period) is in the order of 4.5 months for the hotel under investigation. This finding might be regarded as acceptable when taken in context to the cost of software programs.