文章基本信息
- 标题:Fukuyama’s End of History Thesis: Are Western Marketing Theories the End Point of Marketing Theory Evolution?
- 本地全文:下载
- 作者:Catherine Sutton-Brady ; Ranjit Voola ; Ulku Yuksel 等
- 期刊名称:Journal of Business & Economics Research
- 印刷版ISSN:1542-4448
- 电子版ISSN:2157-8893
- 出版年度:2010
- 卷号:8
- 期号:7
- 出版社:The Clute Institute for Academic Research
- 关键词:Marketing Business;Marketing Theory;Marketing Theories;Developing Countries;Management Theories