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文章基本信息

  • 标题:Relationship between Strategic Orientation and Organizational Performance in Born Global: A Critical Review
  • 本地全文:下载
  • 作者:Bing LIU ; Zhengping FU
  • 期刊名称:International Journal of Business and Management
  • 印刷版ISSN:1833-3850
  • 电子版ISSN:1833-8119
  • 出版年度:2011
  • 卷号:6
  • 期号:3
  • 页码:109
  • DOI:10.5539/ijbm.v6n3p109
  • 出版社:Canadian Center of Science and Education
  • 摘要:Existing empirical evidence on relationship between strategic orientation and organizational performance is
    mixed; moderators and mediators are therefore introduced. Since the relationship may differ from one
    organization to another in various background, this article offers a critical literature review in the context of born
    global and explores relevant empirical literatures from direct effect on strategic orientation and organizational
    performance to moderating effect and mediating effect. Besides, dimensions and measurement of constructs are
    discussed and further research directions are provided finally.
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