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  • 标题:Information systems as a strategic partner in organizational performance ,
  • 本地全文:下载
  • 作者:Cleophus Gaines, Troy University ; David Hoover, Troy University ; William Foxx, Troy University
  • 期刊名称:Journal of Management and Marketing Research
  • 印刷版ISSN:1941-3408
  • 电子版ISSN:1941-3408
  • 出版年度:2011
  • 卷号:10
  • 期号:1
  • 出版社:Academic and Business Research
  • 摘要:Initially seen as a support function, Information Systems (IS) department’s importance has increased as the business environment has grown more dynamic and the power to collect, assess, and disseminate information has expanded. Properly implemented information systems have become an even more valuable strategic resource – one that any organization can use to improve its competitive advantage. IS departments are rapidly becoming strategic partners with other business functions and integral to the general success of the organization. This work summarizes key issues related to the changing role of IS in the business environment for senior practitioners and strategic planners focusing on legal, marketing, HR and corporate governance
  • 关键词:Keywords: Information systems, strategy, competitive advantage, management, technology
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