文章基本信息
- 标题：Broadening Student Perspectives on Marketing Research Ethics: Development and Applications of a Teaching Module
- 本地全文：下载
- 作者：Amy Handlin
- 期刊名称：American Journal of Business Education
- 电子版ISSN：1942-2512
- 出版年度：2012
- 卷号：5
- 期号：03
- 出版社：Clute Institute for Academic Research
- 关键词：Ethics; Surveys; Polls; Privacy; Transparency; Deception
