期刊名称：Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie
印刷版ISSN：1844-7007
出版年度：2011
卷号：02
出版社：Academica Brâncuşi
摘要：Strategic choosing refers to making decisions (selecting the strategic option) related to the future of the enterprise and the ways it respond to the action of certain pressure and influence factors identified by analysis and strategic diagnosis. The clear definition of the enterprise objectives is very important from the viewpoint of the business types where it is involved and of the connections existent between them (by means of the SBU mix). But, the successful development of the strategies should consider the fact that they cannot be built only on the existent financial resources, but also on the development of these resources.
