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  • 标题:ENTREPRENEURIAL SKILLS REQUIRED BY BUSINESS RELATED GRADUATES FOR SUCCESSFUL OPERATION OF A BUSINESS ENTERPRISE IN ENUGU COMMERCIAL CENTRE AND ENIVIRONS
  • 本地全文:下载
  • 作者:EZEANI NNEKA SALOME ; IFEONYEMETALU OSITA ; EZEMOYIH CHUKS MARCEL
  • 期刊名称:Arabian Journal of Business and Management Review
  • 电子版ISSN:2223-5833
  • 出版年度:2012
  • 卷号:1
  • 期号:10
  • 出版社:Sohar University, Oman and American University of Kuwait
  • 摘要:The major purpose of the study was to examine the entrepreneurial skills required by business related graduates for successful operation of a business enterprise in Enugu Commercial Centre and Environs. Specifically, the study examined the management skills, marketing skills, and accounting skills required by business related graduates for successful operation of a business enterprise. Three research questions were answered. Related literature and some empirical studies were reviewed. The study employed a survey research design and the population consisted of 300 respondents (managers). A modified 4 – point Likert rating scale made up of 29 structure questionnaire items was used in generating data for the study, while the instrument was face validated by some experts. Data collection were analyzed using the statistical mean (x) and standard deviation. The finding revealed 9 management skills, 9 marketing skills and 8 accounting skills required by business related graduates for successful operation of a business enterprise. The capital based of the managers are not source of significant difference regarding the management, marketing and accounting skills required for successful operation of a business enterprise. It was recommended among others that the Business related curriculum should be reviewed with a view of dropping old courses that are no longer relevant, while new courses which have relevancy with the demands of the present day society be introduced to ensure the production of Business graduates that can face the challenges emanating from employmentopportunities and being able to establish, manage and operate business enterprisers of their own.
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