期刊名称：Journal of Information and Organizational Sciences
印刷版ISSN：1846-3312
电子版ISSN：1846-9418
出版年度：2009
卷号：33
期号：1
页码：65-77
出版社：Faculty of Organization and Informatics University of Zagreb
摘要：Web development teams are multidisciplinary, bringing together designers from a variety of backgrounds. A Web designer’s professional training and education can shape his problemsolving orientation and world view by indoctrinating certain values and conditioning him to think and behave in certain ways. This paper presents an analysis of data gathered across 14 interviews, wherein four distinct orientations were identified: (1) Web development as the design of a functional software application (emphasis on back-end functionality); (2) as the design of an interactive tool (emphasis on ergonomics); (3) as the design of a communicational dialogue (emphasis on audience engagement); and (4) as an extension of branded graphic design (emphasis on visual presentation).
关键词：Web design approaches; Influence of professional background
