期刊名称:MEDIANALI - International scientific journal of media, journalism, mass communication, public relations, culture and society
印刷版ISSN:1846-436X
出版年度:2010
卷号:4
期号:7
页码:107-126
出版社:Sveučilište u Dubrovniku
摘要:This paper analyses the importance of the English language and culture in the education of modern journalists. The global role of today`s media implies the necessity for the active usage of English, this adding to the profession`s competitiveness. Although English is a compulsory language from the very beginning of schooling, a misusage of borrowings or derivatives found daily in the media reflects poor knowledge of not only English but of Croatian as well. In addition to the mistakes arising out of the contrastive analysis of the two languages, cultural differences, also leading to unseccessful communication, should be observed.
关键词:journalists´ education; language contamination; contrastive analysis; usage; bi-lingualism vs.biculturalism