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  • 标题:Online Radio: Fashion or Necessity?
  • 本地全文:下载
  • 作者:Mučalo, Marina ; Frtalić, Anita
  • 期刊名称:MEDIANALI - International scientific journal of media, journalism, mass communication, public relations, culture and society
  • 印刷版ISSN:1846-436X
  • 出版年度:2011
  • 卷号:5
  • 期号:10
  • 页码:21-48
  • 出版社:Sveučilište u Dubrovniku
  • 摘要:Radio in Croatia, and in some other European countries as well, has not been digitalized yet. There are many reasons for such a gap in technology while the most common explanation is the emersion of the internet and radio’s compatibility with that digital platform. This paper shows the results of a quantitative analysis of web pages of all current radio concessionaires, Croatian radio and current online radios. The research was done in August, September and November of 2011. The results show that the majority of radio concessionaires in Croatia use multimedia possibilities of the internet very little. Conventional contents dominate the websites of radio stations while typical web forms and contents have been neglected. Online contents are strongly tied to their analog land origin and web pages act as multimedia extensions of the good old radio. Should online radio only be an internet version of land radio or should it be something more?
  • 关键词:Key words: radio; internet; web page; online radio
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