首页    期刊浏览 2024年09月21日 星期六
登录注册

文章基本信息

  • 标题:RESEARCH INTO SATISFACTION LEVELS OF SLOVENIAN TOURISTS WITH PRODUCTS OF OREBIĆ TOURIST DESTINATION
  • 本地全文:下载
  • 作者:Dragičević, Marija ; Letunić, Stijepo
  • 期刊名称:Business Excellence
  • 印刷版ISSN:1846-3355
  • 出版年度:2008
  • 卷号:2
  • 期号:2
  • 页码:153-161
  • 出版社:Znanstvena knjiga
  • 摘要:Orebić is a significant tourist destination for Slovenian tourists. Because of tough competition on the tourist market, and in order to keep the existing level of tourist supply and attract new consumers, it is necessary to permanently test guest satisfaction and match the tourist offer to tourist expectations. The main purpose of this paper is to research the satisfaction level of Slovenian tourists with the tourist product in the area of Orebić. In order to achieve this, an empirical research was conducted, including 191 Slovenian tourists staying in hotels, private accommodation and camps.
  • 关键词:Slovenian market; satisfaction level; quality; tourist destination; Orebić
国家哲学社会科学文献中心版权所有