摘要：In the article the author observed two significant economical activities as an example of trade communications in the area of Krasno: the provision of Bunjevci from Krasno with certain products and services from Švica and Kutarevo. The data is related to the period from 1920-1970. The trade communication of the people from Krasno as a segment of continued provision on daily basis disappeared. The mentioned economy communications was only one way. The people from Krasno were buyers, the users of the products and services offered by the people of Kutarevo and Švica. The provision of the products, which a local community is lacking, is an important segment of daily life and of identification processes in communication with the ‘Others’ (getting out from one’s own local community). The people from Krasno, Kutarevo and Švica on their local level can be perceived as different amongst themselves when we take into consideration the specific products and services which were offered in Kutarevo and Švica (Kutarevo – wooden products, Švica – milled grain). This can be emphasised as a symbolic difference amongst themselves.
