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  • 标题:To What Extent Would E-mall Enable SMEs to Adopt E-Commerce?
  • 本地全文:下载
  • 作者:Adel Bahaddad ; Rayed AlGhamdi ; Luke Houghton
  • 期刊名称:International Journal of Business and Management
  • 印刷版ISSN:1833-3850
  • 电子版ISSN:1833-8119
  • 出版年度:2012
  • 卷号:7
  • 期号:22
  • 页码:123
  • DOI:10.5539/ijbm.v7n22p123
  • 出版社:Canadian Center of Science and Education
  • 摘要:This paper presents findings from a study of e-commerce adoption by Small and Medium Enterprises (SMEs) in
    Saudi Arabia. Only tiny number of Saudi commercial organizations, mostly medium and large companies from
    the manufacturing sector, in involved in e-commerce implementation. The latest report released in 2010 by The
    Communications and Information Technology Commission (CITC) in Saudi Arabia shows that only 8% of
    businesses sell online. Accordingly new research has been conducted to explore to what extent electronic mall
    (e-mall) would enable SMEs in Saudi Arabia to adopt and use online channels for their sales. A quantitative
    analysis of responses obtained from a survey of 108 SMEs in Saudi Arabia was conducted. The main results of
    the current analysis demonstrate the significant of organizational factors, and technology and environmental
    factors. Interestingly, traditional & cultural factors have no significance in this regard.
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