出版社:Richards College of Business, University of West Georgia
摘要:This article explores the problem of downward communication for managers by analyzing a supervisory memorandum directed to an airline’s employees. (The names of the people and airlines involved have been changed.) The memorandum was posted on InternalMemos.com, a website for disgruntled employees to air inside memorandums from their company. Most downward communication in organizations is in written form since executives have limited face to face interactions with all employees. The memo exemplifies ineffective written communication as it misses the connection with its readers. Style, word choice, tone and length are analyzed as well as readability to show the memo suffers from weaknesses in several key areas. As strong leaders must have good communication skills, the article demonstrates that managers who fail to communicate effective with their employees exacerbate existing problems within the organization rather than solve them.