摘要：The Tara Mountain is situated on the west border of Serbia. Terrain observation has provided comparative analysis of attractive mountains in Serbia. It has explained the position of the Tara Mountain in different important categories (geographic, touristic etc). Literature sources have helped in the analysis of the past entrepreneurial initiatives. Some important facts are provided by the questionnaire, in the form of the interview. The article has presented entrepreneurial initiatives on the two levels. “Time level” has divided entrepreneurial initiatives on: the time before socialist period, socialist period, then initiatives in the period from 1991 to 1999 and initiatives from the period of transition and owner transformation. “Space level” has differed entrepreneurial initiatives from the two points of view. Depending on the relief, different entrepreneurial initiatives have found “perfect place under the sun” on the different exposure of the Tara Mountain and on the different altitude levels. Short survey of genders and professions of entrepreneurs is given. Synthesis of explorations results has showed some common characteristics of all entrepreneurial initiatives. Data obtained in the Republic Statistic Bureau have used for analyze of tourist circulation in the last ten years. It has contributed illustration of the last results of new entrepreneurial initiatives. The article search the answer on the following questions: How entrepreneurial initiatives contributed to the development of the Tara Mountain? Which entrepreneurial initiatives can improve the quality of life on the Tara Mountain? Using interview, the answer was gotten and formed by locals, tourists and experts.
关键词：Tara Mountain; Serbia; entrepreneurial initiatives; regional development
