期刊名称：International Review of Social Sciences and Humanities
印刷版ISSN：2250-0715
电子版ISSN：2248-9010
出版年度：2011
卷号：2
期号：1
页码：26-36
出版社：International Review of Social Sciences and Humanities
摘要：Despite advancement in technologies in our competitive global world and increasing consumer protectionism both at macro and mezzo levels; availability of low quality products in developing countries’ markets is still a problem. With increasing globalization, markets have become competitive and firms struggle for dominant positions in the markets. Within this game, consumers become victims of the outcome in both product safety and quality due to unfair competition. The marketing of low quality products in developing countries has become widespread and consequently leading to both deaths and economic disastrous of consumers through loosing their money and properties. Empirical observations have shown that there may be more bogus than genuine products in circulation in developing countries’ markets. The research question that needs to be answered theoretically and empirically is “is availability of low quality products in developing countries’ market one of the globalization challenges?” This paper focuses on discussing this question together with searching for other possible explanations for the availability of low quality products in developing countries’ markets.
