出版社：International Association for Computer Information Systems
摘要：Journals provide an open area for transferring and creating knowledge which can be treated as social activities mediated by text. Where researchers submit their studies, however, it depends upon their perception of a journal’s image as to which one they send it to. Although journal ranking is an index of a journal’s image as perceived by the readers, a journal can be pro-active and create the desired image through the use of ” Letter from the Editor” messages. This study tries to understand how editors produce this image of credibility, and how they promote their idea to the community by writing these letters. In our study, we collecedt sixty “Letter from the Editor” letters from MISQ, ISR and CACM, and applied a metadiscourse analysis to examine the linguistic forces. Our findings suggest that the editors of these journals adopt different strategies to establish or modify their image by adopting different linguistic devices in their letters to their readers, based on the existing image of their journal.
关键词：Image; ‘Letter from the Editor’ ; Metadiscourse
