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  • 标题:Criterii pentru corecta definire a oportunităţilor de dezvoltare a turismului într-un teritoriu
  • 本地全文:下载
  • 作者:Radu COCEAN
  • 期刊名称:Geographia Napocensis
  • 印刷版ISSN:1843-5920
  • 电子版ISSN:1844-9840
  • 出版年度:2009
  • 卷号:3
  • 期号:2
  • 页码:127
  • 出版社:Romanian Academy, Cluj Subsidiary Geography Section
  • 摘要:

    Correct criteria for identifying opportunities to develop tourism in a territory One of the most (mis)used planning instruments is the SWOT analysis. This article focuses on the concept of opportunities, and:

    1. identifies and exemplifies several mistakes planners do when defining opportunities;

    2. traces back these mistakes to the difficult translation of a commercial management tool into a territorial planning instrument;

    3. draws a list of criteria for the correct identification of opportunities for tourism growth in any territory.

  • 关键词:analiza SWOT; oportunităţi; planificare; erori; criterii.
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