期刊名称：International Journal of Economics and Research
电子版ISSN：2229-6158
出版年度：2011
卷号：2
期号：3
页码：30-39
出版社：Sanben Agency
摘要：This paper postulates that inculcation of entrepreneurial awareness among Malay student in Islamic calligraphy toward their identification of business opportunities. This survey further identified four variables in entrepreneurial awareness that relate to the identification of business opportunities, they are; entrepreneurial characteristics, entrepreneurial knowledge, calligraphy skill, and capabilities in promoting the calligraphy products. This study was conducted by distributing questionnaires to 66 students in University of Sultan Zainal Abidin (Unisza) who are registered in a co-curriculum program of Islamic calligraphy. However, the data revealed that the factors of entrepreneurial awareness are not much more contributed to the variance of identification of business opportunities. Additionally, there are only two factors which are significance toward the identification of business opportunities, there are; entrepreneurial characteristic and entrepreneurial knowledge. Therefore, the results indicated that to be good in entrepreneurial calligrapher as well as to grab the business opportunities, students should not totally depend on their entrepreneurial awareness, however, they should consider the other factors that contribute to the business opportunities.
关键词：Islamic calligraphy; khat; entrepreneurial awareness; business opportunities
