期刊名称:International Journal of Management and Business Studies
印刷版ISSN:2231-2463
电子版ISSN:2230-9519
出版年度:2011
卷号:1
期号:4
出版社:Cosmic Journals
摘要:No employee in any organization is indispensable, every employee’s efforts to become indispensable brings foreword the citizenship”. In today’s competitive world the biggest challenge faced by the leaders is managing and motivating people in an organization. People are the key drivers of the business and no business leader can ignore this fact. The organizations are operating in ever changing and volatile environment. Therefore, changes in organizational environments and their consequential advancements and flexibility are emphasized, which necessarily calls for deliberate but voluntary change in the behavior from members of an organization. Accordingly, an organization should be proficient of changing the attitudes and behaviors of their members so they can pursue their own desires, morals, inclinations and ambitions vicariously on a community basis. One solution to obtain the above situation is Organizational Citizenship Behavior (OCB). This paper tries to create an insight into what is OCB, how it can be inculcated in an organization and the consequences of exploiting it.