摘要：This research aims at highlighting the role of Jordanian local community in developing tourism in Jordan through collaborative efforts and encouraging the governmental agencies to attract tourists from around the world. Knowledge about tourism sites is very important in this aspect. And managing tourism marketing must be shared between the government and the local communities, especially in providing tourist jobs for the individuals who are living near the tourist's sites. The research showed that the Jordanian citizens have a good knowledge about tourism in Jordan, which helps in the development of this sector.
