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文章基本信息

  • 标题:Continuous Investment Model of E-Commerce
  • 本地全文:下载
  • 作者:Tibin Liu ; Jiao Lu ; Yingjin Lu
  • 期刊名称:iBusiness
  • 印刷版ISSN:2150-4075
  • 电子版ISSN:2150-4083
  • 出版年度:2011
  • 卷号:3
  • 期号:3
  • 页码:262-265
  • DOI:10.4236/ib.2011.33034
  • 出版社:Scientific Research Publishing
  • 摘要:The problems of e-commerce investment have been a chronic painful agony, due to its large investment, low profits and long payback periods, etc. In this work, we deeply study e-commerce profits, analyze the investment patterns and establish investment recovery matrices. We also propose the great product matrix concept for solving continues investment, in an attempt to find an optimal solution to maximize the investment profits.
  • 关键词:Electronic Commerce; Continuous Investment; Investment Recovery; Great Product Matrix
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