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  • 标题:A CLOSER LOOK AT FOOTERS IN WEBSITE DESIGN
  • 本地全文:下载
  • 作者:James J. Cappel ; Zhenyu Huang
  • 期刊名称:Issues in Information Systems
  • 印刷版ISSN:1529-7314
  • 出版年度:2013
  • 卷号:14
  • 期号:2
  • 页码:182-185
  • 出版社:International Association for Computer Information Systems
  • 摘要:While the importance of website usability is rather well established in the literature, until recently few website designers have looked to the footer as a way to promote usability. That notion appears to be changing as more websites seem to be moving from a traditional (perfunctory)footerto one that is designed todeliver real value to the user experience. To date there has been little research to examine company website design practices with respect to the footer. This exploratory study addresses this issue through a content analysis of INC. 500 company websites. It provides insight into company website practices so organizations can take a "fresh look" at the footer as a potential wayfor improving the usability of their websitedesign
  • 关键词:Website design/usability; Internet/Intranet/Extranet; Syste;ms ;analysis and d;esign
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