期刊名称：Petroleum-Gas University of Ploiesti Bulletin : Economic Sciences Series
印刷版ISSN：2284-8576
电子版ISSN：2247-8582
出版年度：2013
卷号：1
页码：17-25
出版社：Petroleum-Gas University of Ploiesti
摘要：This study aims at identifying the factors affecting the customers demand for E-Banking services, by analyzing a sample of 450 consumers' responses who have been interviewed personally through structured questionnaire in 3 districts of Uttar Pradesh, India, namely Lucknow, Kanpur & Varanasi. The factor analysis using principal component extraction method with Varimax rotation has extracted 4 factors which explained the 62.84 percent of the variance. All the four factors - ambiance & infrastructures, technology & innovation, services & security, and consumer support & timings - represent different banking attributes important to customers. This provides a basis for the banks in order to modify and offer demanding services to the banks
