出版社：Economic Laboratory for Transition Research Podgorica
摘要：Cilj rada je da doprinese saznanjima o uticaju globalizacije na firme i logiku njihovog organizovanja. Ta saznanja uklju.uju poglede na prirodu i su.tinu firme koja su nastala od 1937. i postala predmet interesovanja u ekonomiji posebno zadnjih 30-tak godina, ali i neke aspekte razmatranja prirode procesa globalizacije koja na radikalan na.in uti.e na promjene na.ina struktuiranja firmi. Svakako problem rada je komple-ksan, posebno .to u nauci mnoga saznanja u ovom poduru.ju su nekonzistentna i mnoga pitanja su otvorena. Smatramo neophodnim nau.no istra.ivanje ove oblasti, jer o.igledno da praksa odmi.e velikim koracima, i da firme tra.e mnoge odgovore kako da usklade strategiju, organizaciju i okru.enje. U radu ukazujemo da je neophodno uzeti u analizu i faktor neizvjesnosti koji je postao ekstremno va.an u obja.njenju postajanja firme i njene uloge u koordinaciji i motivaciji ekonomskih aktivnosti. Firma je ustvari mehanizam za borbu sa pove.anom neizvjesno..u, koju sve vi.e uve.ava globalizacija
其他摘要：The aim of this paper is to contribute increasing of knowledge about the impact of globalization on firms and logic of its organizing. That insight includes the views on the nature and essence of a firm which originated since 1937. year and has become the subject of interest economic theory, esspecialy last 30 years, and also some aspects of the nature of the process globalization which has influenced radically the way of structuring a firm. The subject of this paper is complex because of the fact that many issues in this field are opened. A science research is necessary in this field due to a lot of practical question which comes from firms which asked for the way how to align strategy, organization, and environment. We point out that a factor uncertainity has become extremely important in explinaton of existence firm and itsr role in coordination and motivation economic activi-ties. A firm is mechanism for dealing with uncetainity, which is extremely present in the process of globalization
