摘要：The aim of the present research paper is to present ho w corporate social responsibility (CSR) in Romania evolved in the last years, especially after Romania's accession to the European Union (EU). In this regard, a set of specific objectives are proposed: a general presentation of CSR models in theoretical terms, based on specialized literature review; a brief analysis of the main characteristics of CSR in EU, emphasizing the main CSR models, forms, instruments and indicators at the European level; a comprehensive analysis of CSR in Romania and the corresponding models, considering an empirical evaluation of the market and the research and data presented by specialized organizations or researchers in the field; a co mparison between the models of CSR in EU and the ones in Romania, focussing o n main similarities and differences; a thorough analysis of CSR and a set of recommendations to be followed in order to transform CSR in Romania into a highly strategic approach; an offering of practical examples for strengthening the theoretical part. The results o f the research emphasize the CSR achievements in Romania after 2007, but also reveal the necessary measures for it to become similar with the CSR European approach and to benefit of the competitive advantages that corporate social involvement brings o n for the responsible companies
