摘要:The application of social responsibility in the supply chain has become a key ofpromoting and spreading rapidly of CSR in the activity of commercial enterprises. Studies onproduction chains have focused mainly on the importance of setting minimum requirementsfor suppliers. While consumers have greater expectations and believe that quality standardsare important when buying products. In order to ensure informed consumer decisions, it isnecessary to ensure maximum transparency of the production chain in each trade enterprise.Both individual consumers and organizations dealing with their protection need accurateinformation from the first source on the supply chain, so that they can make informeddecisions. A quality management activity comes to solve these situations throughestablishment of minimum standards that trade enterprises can use them from a double statusposition: as a customer or as a seller
关键词:Corporate Social Responsibility (CSR); Consumer Protection; Supply Chain;Quality Management