期刊名称：International Journal of Academic Research in Business and Social Sciences
电子版ISSN：2222-6990
出版年度：2012
卷号：2
期号：10
页码：452-463
出版社：Human Resource Management Academic Research Society
摘要：Dairy goats remain to be the most lucrative business where land fragmentation has resulted in the formation of small pieces of land that cannot support dairy cattle farming (Kinyanjui et al., 2008). From casual observation, this situation does not prevail in Njiru District since the growth is very slow hence the venture is risky. Nevertheless, some few farmers have risked by taking the initiative of venturing into the business so as to seize the opportunity. The purpose of this study was to identify current strategies and innovative approaches for the growth of dairy goat entrepreneurs. The population of this study was determined by getting a list of farmers engaged in micro and small dairy goat enterprises. This constituted the sampling frame. Simple random sampling method was used to select 36 dairy goat farmers from a list of dairy goat enterprises in Njiru District. The questionnaire comprised of closed and open ended questions. Descriptive statistics was used to collect data and included frequency tables. Further, a computer statistical package for social sciences (SPSS) was used in entering and analyzing the data. The study established that the entrepreneurs adopted innovative approaches in their businesses. All of the respondents claimed that their businesses had increased in growth as a result of adopting current strategies and innovative approaches in their dairy goat enterprises.
