期刊名称：International Journal of Academic Research in Business and Social Sciences
电子版ISSN：2222-6990
出版年度：2013
卷号：3
期号：1
页码：119-129
出版社：Human Resource Management Academic Research Society
摘要：Social network sites constitute a rapidly growing phenomenon. Thus, understanding users perception toward social network sites become essential. Realizing this present needs, this study strives to determine the user's perception towards Facebook in Malaysia. This paper commences by examining the relevance of the privacy, features, sharing social information, and accessibility provided by the social network sites. A self-administered questionnaire survey was conducted. A convenience sampling method was employed to collect data. A total of 206 questionnaires were found valid out of total 250 distributed questionnaires. Results indicate that there is a positive perception of Facebook in Malaysia exists because of easy accessibility and variety of features. However, Facebook still needs to improve the privacy system to protect the sharing social information by the users to make the Facebook more acceptable for the users in Malaysia
关键词：User perception; social networking site; Facebook; easy accessibility; sharing social ;information; privacy; features
