摘要：The involvement of government-linked companies (GLCs) in social responsibilities is difficult to discern. Profit objectives have restricted business entities from undertaking socially responsible actions particularly those that would increase costs. However, GLCs are nonetheless expected to give due attention to non-profitable motives and actions. Thus, this article seeks to identify a new perspective to social responsibility for GLCs within the context of a pluralistic society with multiple roles. It aims to propose an alternative model that could align behaviors of GLCs with profit objectives without neglecting their capacity to contribute to socio-political missions. This conceptual discussion highlights a new paradigm of social responsibilities for GLCs that differs from its previous understanding and practices. Further, it illustrates an operational paradigm through the example of Perbadanan Johor's intrapreneur venture program. Corporate Social Responsibility (CSR) involvement need not necessarily occur in unproductive ways; for example, the intrapreneur venture program has enabled GLCs to participate in the high-value CSR without sacrificing their profit and efficiency motive. Thus, participation in a high value CSR could create a win-win benefit to both company and society
