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  • 标题:Individual risk attitude, product innovation and firm performance. Evidence from survey data.
  • 本地全文:下载
  • 作者:Marco Cucculelli ; Barbara Ermini
  • 期刊名称:Economics Bulletin
  • 电子版ISSN:1545-2921
  • 出版年度:2012
  • 卷号:32
  • 期号:4
  • 页码:3197-3212
  • 出版社:Economics Bulletin
  • 摘要:We use survey data on individual risk attitude and discount rates to test the impact of individual risk profile on the firm innovation activity and firm performance. Empirical evidence from 163 Italian entrepreneurs shows that risk-loving individuals and individuals with smaller than average discount rates introduce products that affect firm growth rates significantly.
  • 关键词:risk attitude; individual discount rate; product innovation; firm performance
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