期刊名称:Petroleum-Gas University of Ploiesti Bulletin : Economic Sciences Series
印刷版ISSN:2284-8576
电子版ISSN:2247-8582
出版年度:2009
期号:3
页码:11-17
出版社:Petroleum-Gas University of Ploiesti
摘要:During the last several years, extensive attention has been paid to the issues relating to strategicplanning. Even practitioners and academicians have continued their debates on the merits of strategicplanning. The literature on planning in small business has grown considerably over the past decades.With a few notable exceptions, many scholars have recommended that small firms need to use strategicplanning as an essential tool for their improved performance. According to Gibb and Scott (1985)strategic planning can almost certainly influence the growth of the company and provide a framework forenhancing this or it can also help maintain the existing size and capability of the firm. However, thepreconceived notions of strategic planning support the idea that formal strategic planning practicesheighten the owner managers' ability to think strategically (Porter, 1980; Lyles et al., 1993). Hence, thepresent study is initiated on incidence of strategic planning in small business. Secondary data have beentaken from research monographs, books, and journals etc. Therefore, this study will contribute to theexisting stock of knowledge in the literature of strategic planning in small business. Finally, based on theempirical findings strategic planning contributed significantly to the relationship with the overallperformance of small business under study
关键词:strategic planning; small business; performance