期刊名称：Petroleum-Gas University of Ploiesti Bulletin : Economic Sciences Series
印刷版ISSN：2284-8576
电子版ISSN：2247-8582
出版年度：2009
期号：3
页码：80-88
出版社：Petroleum-Gas University of Ploiesti
摘要：The motivational projectivity of the ego exerts an outstanding power on the individual who lets himselfdrawn to a provocative source, resulting in the fact that, at the same time with the selective orientation tothe source of attraction, it ensures behaviour guidance in accordance with the irradiation of that source.Identifying the numerous variables that lead to the emergence of the idea of acquisition causes a changein the polarity centre which is made up of predispositions which suggestion receptiveness is based on.The suggestologic loyalty to products creates certain tense states which the existence of the motivationaluniverse is based on, giving it a certain stability in time
