期刊名称：Pertanika Journal of Social Sciences & Humanities
印刷版ISSN：0128-7702
电子版ISSN：2231-8534
出版年度：2000
卷号：8
期号：1
出版社：Universiti Putra Malaysia
摘要：This paper performs an assessment of tourists’ perception towards services associated with lodging (hotel factors), dining (restaurant factors), and transportation (transportation factors). The results of the empirical analysis suggested that these are the underlying dimentions held by the tourists: (1) Hotel factors - Staff service quality, room quality, business services, security, value and food quality, and general amenities, (2) Restaurant factors - serving and food quality, accessibility, and general service and layout design, and (3) Transportation factors: system quality, accessibility, and staff service quality. By linking these factors with tourists’ overall satisfaction level, those factors that significantly contribute to better travelling satisfaction have been identified. In addition, this paper provides information on level of service performance, and sheds light on areas that present great potential in retaining and attracting tourists.
