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  • 标题:A new tool in your arsenal of knowledge
  • 本地全文:下载
  • 作者:Deborah Schander
  • 期刊名称:AALL Spectrum
  • 印刷版ISSN:1089-8689
  • 出版年度:2013
  • 卷号:17
  • 期号:5
  • 出版社:[1082]American Association of Law Libraries
  • 摘要:Thus proclaims Rex Libris, the eponymous star of James Turner’s comic book series about a man who once worked at the Library of Alexandria and who now uses any means necessary to collect late books and fight ignorance. As Rex has discovered, modern librarianship often requires us to embrace technologies and resources that do not automatically scream “library service!” So while freeze rays may not, sadly, be standard issue for law librarians, we still have the opportunity to assemble our own arsenals of knowledge. In the case of library marketing, we already have print newsletters, web pages, and word of mouth as proven methods of promotion. With the space-saving advent of flat screens, we now also have the opportunity to broadcast announcements to students who simply walk through the door. Digital signage creates a new opportunity to reach your library patrons.
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