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  • 标题:The Role of Promotion Programs for U.S. Poultry Exports
  • 本地全文:下载
  • 作者:Shahid, Abdus ; Gempesaw, Conrado M., II
  • 期刊名称:Journal of Food Distribution Research
  • 印刷版ISSN:0047-245X
  • 出版年度:2002
  • 页码:59-70
  • 出版社:Food Distribution Research Society
  • 摘要:This study examines the effectiveness of price versus nonprice promotion programs for U.S. poultry exports. A comparative static simulation framework is specified for this purpose. The elasticities needed for the simulation model are estimated using seemingly unrelated regression and time-varying parameter regression techniques. Results from this study indicate that a price subsidy is more effective than nonprice market promotion programs in raising export demand for U.S. poultry.
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