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文章基本信息

  • 标题:Typology and Financial Performance of Champagne Makers According to Distribution Channel
  • 本地全文:下载
  • 作者:Declerck, Francis
  • 期刊名称:Journal of Food Distribution Research
  • 印刷版ISSN:0047-245X
  • 出版年度:2005
  • 期号:SUPPL
  • 页码:1-22
  • 出版社:Food Distribution Research Society
  • 摘要:A typology of strategies related to the distribution channels used by Champagne makers is established. Champagne makers' operating profit depends on their distribution network, which affects selling prices. Based on a sample of 20 Champagne makers ("Maisons de Champagne"), economic and financial performance indicators for Champagne makers are analyzed with reference to the type of distribution channel.
  • 关键词:Champagne;Distribution channel;Strategy;Performance
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