文章基本信息
- 标题：Long-Run Impact of Orange-Juice Generic Advertising
- 本地全文：下载
- 作者：Brown, Mark G.
- 期刊名称：Journal of Food Distribution Research
- 印刷版ISSN：0047-245X
- 出版年度：2006
- 卷号：37
- 期号：7
- 出版社：Food Distribution Research Society
- 关键词：generic advertising;orange juice;United States
