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文章基本信息

  • 标题:Production Inefficiency in Fed Cattle Marketing and the Value of Sorting Pens into Alternative Marketing Groups Using Ultrasound Technology
  • 本地全文:下载
  • 作者:Koontz, Stephen R. ; Hoag, Dana L. ; Brethour, John R.
  • 期刊名称:Journal of Food Distribution Research
  • 印刷版ISSN:0047-245X
  • 出版年度:2008
  • 卷号:39
  • 期号:12
  • 页码:895-912
  • 出版社:Food Distribution Research Society
  • 摘要:The cattle industry batch markets animals in pens. Because of this, animals within any one pen can be both underfed and overfed. Thus, there is a production inefficiency associated with batch marketing. We simulate the value of sorting animals through weight and ultrasound measurements from original pens into smaller alternative marketing groups. Sorting exploits the production inefficiency and enables cattle feeding enterprises to avoid meat quality discounts, capture premiums, more efficiently use feed resources, and increase returns. The value of sorting is between $15 and $25 per head, with declining marginal returns as the number of sort groups increases.
  • 关键词:cattle feeding;production efficiency;simulation;sorting;value-based marketing;ultrasound
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