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  • 标题:Searching for the Golden Grail: An Optimal Soybean Marketing Frequency Strategy
  • 本地全文:下载
  • 作者:Stark, C. Robert, Jr. ; Bryant, Kelly J. ; Francis, Paul B.
  • 期刊名称:Journal of Food Distribution Research
  • 印刷版ISSN:0047-245X
  • 出版年度:2011
  • 卷号:SUPPL
  • 出版社:Food Distribution Research Society
  • 摘要:Gross revenue from marketing frequency strategies varies with average soybean prices across time periods. A study examined statistical differences among trading days using a four-year database of cash prices. Results applied to a hypothetical Arkansas soybean farm using four strategies over four years revealed the optimal gross revenue marketing strategy.
  • 关键词:Grains;marketing strategies;soybean;cash prices
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