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  • 标题:Current Technological Impediments to Business-to-Consumer Electronic Commerce
  • 本地全文:下载
  • 作者:Rose, Gregory ; Khoo, Huoy Min ; Straub, Detmar
  • 期刊名称:Communications of the Association for Information Systems
  • 印刷版ISSN:1529-3181
  • 出版年度:1999
  • 卷号:1
  • 期号:1
  • 页码:16
  • 出版社:Association for Information Systems
  • 摘要:Internet and World Wide Web technologies provide the infrastructure for the Electronic Commerce (e-Commerce) revolution now taking place. As a result of these technologies, even the smallest organization can afford to market its wares to hundreds of millions of potential e-Consumers. However, these technologies also pose threats to the very electronic commerce which they enable. For managers to strategize and implement e-Commerce effectively in their organizations, these impediments need to be recognized and understood. While hundreds of articles identify problems with Internet computing or conducting e-Commerce, no unified framework of technological impediments specific to e-Commerce yet exists. The goal of this paper is to identify the primary technological impediments to e-Commerce. Six categories of technological impediments have been identified. Those which appear to pose the greatest threats to the development of e-Commerce are: (1)download delays, (2) limitations in the interface, (3) search problems, (4) inadequate measurement of Web application success, (5) security (real and perceived) weaknesses, and (6) a lack of Internet standards. Associated costs, threats, and limitations specific to e-Commerce are also identified and implications explored. The paper concludes with an assessment of ways to mitigate these obstacles, including design choices, workarounds, and emerging technological solutions. A bibliography of 296 relevant trade press articles is included in the appendix.
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