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文章基本信息

  • 标题:Strategic Alignment Map: The Ongoing Development of a Program Management Tool
  • 本地全文:下载
  • 作者:Jensen, Paul ; Jannsen, Roberta ; Zeller, Thomas L.
  • 期刊名称:Journal of Executive Education
  • 出版年度:2003
  • 卷号:2
  • 期号:1
  • 页码:9
  • 出版社:Kennesaw State University
  • 摘要:This article explains the development and continuous modification of a tool that can be used to improve both participant experience and faculty performance in Executive Education programs. This tool is the Strategy Alignment Map (SAM). Participants that use the SAM create a document that summarizes 1) their strategic purpose for attending a program, 2) specific learning outcomes and how they align with their strategic purpose, and 3) action steps for implementing the learning. Executive Education, faculty and the Dean all benefit in different ways from this tool that improves participant educational experiences.
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