摘要：In the present study, a questionnaire, which consists of 29 questions related to consumer awareness, consumption, purchasing and preservation habits of bread was conducted on randomly selected 500 individuals living in the city center of Manisa. Relationships between regular bread consumption, education level and income level of individuals were significant (P=0.031, P=0.038). Relationships between gender, income level and the reason of bread consumption were also significant (P<0.001). Bread consumption in the evening decreased depending on increase of age. Age (P<0.001) and income level (P=0.021) were also effective on bread consumption meals. Women consumed bread types except white bread more than men. Besides, relationship between gender and bread types except white bread consumption amount was also significant (P=0.001). 75% of participants stated that they do not waste bread. In contrast to predictions, education level had no influence on packaged bread consumption (P>0.05). Similarly, age, education level and income level were not significant on branded bread consumption (P>0.05). Additionally, awareness-rising of consumers and consumption of bread types having superior properties in terms of nutrition were considered necessary.
关键词：Bread types; questionnaire; consumption habits; Manisa
